Expert advice on designing your continuing education brochures

Tue, Jul 17,2012 @ 01:48 PM
by Suzanne Kart |

continuing education brochuresAt this year’s big  LERN Conference in Washington, D.C., Nancy Hulverson, LERN’s brochure critique expert, will teaching an exciting pre-conference session called “Designing Brochures for Results.”

If your brochure is the primary method for marketing your continuing education courses, this special presentation of LERN’s most popular seminar will give you specific recommendations to improve it.

Your brochure or catalog, for most of your potential participants, IS your program — it is all they know about you.

Discover the areas in which you can enhance your brochure’s image and its effectiveness. Specifically,

you will find out about:

• Front and back covers

• Page design

• Copy

• Prime space

• Response mechanism

You’ll come away from this seminar with tips and techniques to increase income, save on costs and increase enrollments. Just one of our tips will increase your enrollments by five percent.

Click me



Video: How to Get the Most From a LERN Membership
Video - The LERN Program Review: Position Your Unit for Success
Cancellation Rates and New Programs: A Lesson From Netflix
Kathryn Lynch-Morin
Ready for Liftoff: Drones and Drone Courses are More Popular Than Ever
Kathryn Lynch-Morin
Working with the University of Nebraska - Omaha